We do the work
OIC is a dynamic, full-service marketing agency focused on delivering results for our client partners. We approach each new project, program or campaign with passion, strategy, creativity and the drive to exceed your expectations. Our work spans mediums, platforms and touch points because your business does too. We create multi touch-point, integrated marketing campaigns, and develop the components and services that comprise these programs. Built on individual expertise, we execute through collaboration to deliver quality brand communication every time.
We were founded on a set of beliefs and values that we still live by today –
- We take pride in our work
- We believe our work should impress, create resonance, and put a smile on your face
- We are interested in ideas – they count. They are at the core of great communications
- We understand our clients deeply. We are their ally and strategic partner
- We know that being high-responsive, flexible, accommodating and collaborative is the foundation of a great relationship
- We respond to our clients' needs – their objectives, their communications, their challenges
- We take pride in our work
- We believe our work should impress, create resonance, and put a smile on your face
- We are interested in ideas – they count. They are at the core of great communications
- We understand our clients deeply. We are their ally and strategic partner
- We know that being high-responsive, flexible, accommodating and collaborative is the foundation of a great relationship
- We respond to our clients' needs – their objectives, their communications, their challenges
Team Leads
Darin Beaman
Chief Creative Officer
Co-Founder
Education
MFA New Media and Communications,
BFA Graphic Design, Art Center College of Design
Experience
Design Director, Art Center College of Design | Principal, Post Media | Founder, OIC. Clients: AMD, AT&T Wireless, Inc., Cathay Bank, California Federal Bank, Epic Records, Keynote Systems, Silicon Graphics, Inc., Sony Music, Sun Microsystems, Inc., Trizecon Enterprises, Vivendi Universal Games.
Interests
Furniture building and armchair economics, two preoccupations that he insists go hand-in-hand.
Joel Raznick
President
Co-Founder
Education
MBA Pepperdine University,
BA University of California Santa Barbara
Experience
Senior Vice President, Client Services, SMART Communications | Vice President Marketing, Access Alliance Inc. | Founder OIC. Clients: AMD, AARP, AT&T Wireless, Inc., Cathay Bank, Silicon Graphics, Inc., Sun Microsystems, Inc., Trizecon Enterprises, Vivendi Universal Games, Wells Fargo Bank. | Affiliations: UCSB Capital Campaign Committee member, UCSB Rowing Team active supporter, Children Hospital of Los Angeles Focus Committee member.
Interests
History, education, skiing, rowing, wine, and dogs – not necessarily in that order.
Todd Manion
Vice President, Innovations and Global Strategy
Todd has 20+ years of sales and marketing experience and has held diverse roles with industry leaders such as Nestlé, Ocean Spray, PepsiCo, and Unilever. As Senior Vice President of Innovation and Strategy at OIC, he participates in the creation and implementation of global consumer and B2B engagements. Todd holds an MBA from the University of Southern California. His interests include skiing, traveling, and political affairs.
Jay Moore
Global Group Account Director
Jay plays a lead role in the management of OIC's key global accounts. A graduate of the University of California, Santa Barbara, he began his career in Germany heading the US marketing division for a Berlin-based business-consulting firm. He joined OIC in 2008 and was promoted to Global Group Account Director in 2010.
Ralph DeFelice
Director of Interactive
Ralph DeFelice contributes to project planning, research, interface design, and web development. Before he turned his attention to new media development, Ralph was an accomplished academic with a notable resume of scientific publications and research endeavors. His background as a naturalist and a science educator informs his work as a designer of web experiences and contributes to his precise project management methods.
Ken Huang
Design Director
Ken brings more than a decade of experience as a creator and leader to his role as Design Director. A scientific background and problem-solving approach to design enable him to view the aesthetics of the creative world with a unique perspective. A self-proclaimed foodie, Ken is notorious for conducting unpredictable cooking experiments and pioneering unconventional flavor combinations in his kitchen.
Chris Bryan
Director of Social Media
Chris offers a fresh perspective and boundary-breaking approach as head of social media. Focused on engagement and meaningful brand growth, he is always testing new platforms and new ideas to share with clients. When he isn't in front of a computer, Chris enjoys trail running and craft beer, occasionally at the same time.
